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Build new commercial and clinical pharmaceutical capabilities fast, with campaigns that galvanise your business to rise to the challenge of customer centricity in an era of digital healthcare.
Learn how pharmaceutical companies use magpie for:
 DIGITAL TRANSFORMATION |
SKILLS FRAMEWORKS |
| AUTOMATED CURATION |
CHANGE CAMPAIGNS |
DIGITAL TRANSFORMATION
Technology is changing healthcare: telehealth apps and new data possibilities are bringing better care to more people for less. But the race is on to bring these to market. And it's not always easy to know where to start.
Healthcare businesses must build new commercial and clinical capabilities fast. Fixing digital learning and linking it to talent and performance data is essential. We can help you:
SKILLS FRAMEWORKS
Building skill frameworks has become an unsustainable industry within large healthcare and bio-pharmaceutical companies. Time and money are wasted on complex, multi-layered frameworks. Often based on no more than surveys and committee judgments, these legacy frameworks are rarely put into practice. External consultancies are brought in to help, but their frameworks are often generic and unwieldy.
We use data to deliver simple (we say ‘productised’) skills frameworks of less than fifty top-priority skills that will join people to content (via a skills signature) and meld current and future needs. Armed with a common language for mission-critical skills, you can make sense of learning and talent data and build easily searchable knowledge bases.
AUTOMATED CURATION
Healthcare companies must maintain vast libraries of internal training content to satisfy GXP regulations, develop new products and keep teams on the ground up to speed with relevant knowledge. Hundreds of thousands of internal resources sit alongside large external libraries like GetAbstract, Coursera and LinkedIn Learning. Plus there's all of the content out there on the web in the public domain. The vast availability of content makes tagging it by humans impossible.
Filtered has developed automated tagging tools and technology to analyse all of that content - including free websites - and curate that which is most relevant for your business, i.e. to your productised skills framework. Using the framework as a lens to examine all content enables massive efficiency savings as we can advise on cutting duplication and surfacing the really outstanding assets. A library of well-tagged content powers search and is essential if you want to make good learning recommendations.
To give you a tangible example, we’ve applied the technology to Harvard Business Review’s back catalogue to select 250 hidden gems for the healthcare and pharmaceutical industry. Some of these are obviously about the industry (you can tell from the title, say). But for some you really need to read the piece and understand the world in order to see the connection e.g. this one.
So there are already some respects - beyond processing speed - in which our proprietary technology actually surpasses human performance. Imagine this applied to your own internal content, and 680 more providers. Instantly. Then combined with machine learning for deep personalised recommendations.
CHANGE CAMPAIGNS
Going digital means changing the way you communicate. You can’t just expect your busy employees to come to your learning system. You’ll need to persuade them with high-quality, intelligent and intentional comms.
Microsoft Teams is being deployed across the healthcare sector, and magpie has an integrated app. Getting people to engage - and doing something good with their engagement - is critical. We work with pharmaceutical organisations to build campaigns that:
“Filtered's passion, flexibility and beta mindset are an example of how we want to work with partners. Thanks for making marvelous things with us and for us!”
Francesco Mantovani
Global Talent Development, Procter & Gamble
“Filtered help connect the dots of L&D resources using AI and machine learning - personalizing great content for our talent.”
Avinash Chandarana
Learning and Development Director, MCI Group
“Introducing magpie was such a departure from how L&D used to be done at Reach. magpie is the perfect embodiment of what the department itself offers. We’ll give you the tools so you can make your masterpiece.”
Fiona MacDonald
Group L&D Business Partner, Reach plc
"Filtered represents the future, actually the present, of AI in learning."
Donald Taylor
Chairman, The Learning and Performance Institute"
"This is the technology that Royal Mail Group has been waiting for to deliver digital learning via quality recommendations."
Donna McGrath
Head of Digital Learning, Royal Mail Group
“The real key [is] intelligently recommending the right content to each user in a personalized way. These are the things that companies like Filtered are working on – making learning ever-more relevant in the flow of work.”
Josh Bersin
Principal Founder, Bersin by Deloitte
"We chose Filtered because they are the only provider we know of who combine an advanced personalization tool with content curation expertise and the data analytics expertise to prove ROI for our customers."
Paola Perissinotto
Strategic Change Manager, City & Guilds
"Filtered takes competencies and skills we want in the business and intelligently provides learning recommendations at the individual level."
Pieter Manniche-Rieber
Head of Digital Learning, Novo Nordisk
"I've never seen a system that works in this way and believe it will be the future of learning. Non-linear and personalised. The team are fantastic to work with and are open and willing to share their knowledge and expertise"
Louise Drake
Director of Programmes & Leadership Innovation, Clore
