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About Rob MacAllister
Rob is a strategic thinking, business focused and dedicated individual, with a background in delivering successful projects in a fast-paced environment. Rob has a strong interest in in marketing and the music industry .. that stems from his own song-writing and performance background that allows me to understand the industry from not only a business perspective, but also from an artists'.

Learnings from launching our own learning initiative

Posted on Sep 28, 2018 by Rob MacAllister

 

In March, I wrote an article titled ‘How does a learning company launch a learning initiative’. In it I spoke about the launch of magpie, our own learning recommendation engine, to our entire staff.

To promote the launch we ran a campaign titled ‘Dogfood’, based on the idea in tech of using your own product, often called eating your own dog food. The c

ampaign name also tied in with the campaign strapline, “Do GF”. We called our product globalfilter (or gf for sort) internally. Therefore, #DOGF was born.

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Topics: Learning & Development, Work Technologies, initiative

How does a learning company launch a learning initiative?

Posted on Mar 09, 2018 by Rob MacAllister

We all think we’re good at our jobs... But how do we quantify and share our knowledge in a way that provides useful and actionable insight?

We’ve been working a lot with clients to successfully launch globalfilter in their organisations. One practical way we've been able to deliver meaningful advice is through our own experience rolling the platform out in-house. Below are 6 actionable tips that we have learnt, the challenges we’ve encountered and how we are maintaining engagement and usage. I'll be sharing our learnings (for better or for worse) fortnightly via LinkedIn and would love to hear your thoughts/ queries/ questions.

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